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Major search engines attract more distinct visitors than almost any other Web site.
Yahoo! alone boasts 65 million registered users!
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85% of all Internet user sessions involve someone browsing at a search engine*.
Your search engine ranking determines a major slice of your site traffic.
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Research has shown that users hardly ever go beyond the top 30 search engine rankings
for a single search. It is estimated that the top 30 results receive over 90% of
search traffic*.
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Consumers use search engines to locate and buy goods or to research many decisions
(such as choosing a vacation destination, medical treatment or election vote)*.
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68% of people using search engines use 2 or more words in their search strings*.
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People finding your site via search engines are more qualified targets for your
products and services because they have actively sought out your site by typing
a search phrase directly related to your site content. It's the perfect web site
promotion!
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A recent U.S. study has found that the World Wide Web contains more than 2.1 billion
documents and is growing at the rate of seven million pages per day. How do you expect
people to find your site?